creative team of one

i have been acting as the “creative brand manager” of rally entertainment since april of 2023.

this is how i built & nurtured the visual identity of a pickleball social club.

chapters

no. 1 - an illustrated brand

no. 2 - photography

no. 3 - merchandise

no. 4 - art direction

no. 5 - social media

no. 6 - everything else

photography

social media.

from conceptualizing to executing, i have done every piece of rally’’s social media content since april 2023. each piece i create is entirely net-new; hand lettered & conceptually original.

in under two years, i have grown their account from 3k to 19k, reaching over a million users & creating a presence that has resulted in several dms asking “who does your social media?!”